[{"id":330498506924,"handle":"all-products","title":"All Products","updated_at":"2026-07-20T21:11:28+10:00","body_html":"","published_at":"2026-04-29T05:04:40+10:00","sort_order":"most-relevant","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_price","relation":"greater_than","condition":"1"}],"published_scope":"web"},{"id":322762539180,"handle":"best-sellers","updated_at":"2026-07-18T16:11:21+10:00","published_at":"2025-11-06T13:42:00+11:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Best Selling Soft Toys","body_html":"\u003cp style=\"text-align: left;\"\u003e\u003cmeta charset=\"utf-8\"\u003eA collection of our most loved soft toys. Each one has become a favourite for a reason- soft, comforting, and made to be part of everyday life. \u003cmeta charset=\"utf-8\"\u003eWe love seeing which little friends become part of your families.\u003c\/p\u003e\n\u003cp data-start=\"2095\" data-end=\"2112\" style=\"text-align: left;\"\u003eWhy they’re loved\u003c\/p\u003e\n\u003cul data-start=\"2114\" data-end=\"2251\" style=\"text-align: left;\"\u003e\n\u003cli data-section-id=\"uiba47\" data-start=\"2114\" data-end=\"2145\"\u003eSoft and comforting to hold\u003c\/li\u003e\n\u003cli data-section-id=\"1goj1xb\" data-start=\"2146\" data-end=\"2177\"\u003eTimeless, nostalgic designs\u003c\/li\u003e\n\u003cli data-section-id=\"10s5u7d\" data-start=\"2178\" data-end=\"2217\"\u003eMade to last beyond the early years\u003c\/li\u003e\n\u003cli data-section-id=\"pvxgnj\" data-start=\"2218\" data-end=\"2251\"\u003eEasy to gift and easy to love\u003c\/li\u003e\n\u003c\/ul\u003e","image":{"created_at":"2026-03-28T14:58:18+11:00","alt":"floyd duck soft toy for babies and toddlers","width":1724,"height":1724,"src":"\/\/www.andthelittledoglaughed.com\/cdn\/shop\/collections\/AndTheLittleDogLaughed-00493.jpg?v=1775355008"}},{"id":329050456236,"handle":"all","title":"Shop our entire range","updated_at":"2026-07-20T21:11:28+10:00","body_html":"","published_at":"2026-03-28T21:41:48+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"vendor","relation":"not_equals","condition":"BC - Mystery Deals"}],"published_scope":"web"},{"id":329376989356,"handle":"soft-toys-for-babies-toddlers","updated_at":"2026-07-19T21:12:56+10:00","published_at":"2026-04-05T14:09:48+10:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Soft Toys for Babies \u0026 Toddlers","body_html":"\u003cp data-start=\"269\" data-end=\"391\" style=\"text-align: left;\"\u003e\u003cmeta charset=\"utf-8\"\u003eOur collection of soft toys for babies and toddlers is made using soft fabrics and thoughtful details and designed to become heirloom pieces.\u003c\/p\u003e\n\u003ch2 data-start=\"393\" data-end=\"529\" style=\"text-align: left;\"\u003e\n\u003cmeta charset=\"utf-8\"\u003eYour Forever Friend\u003c\/h2\u003e\n\u003cp data-start=\"393\" data-end=\"529\" style=\"text-align: left;\"\u003e\u003cmeta charset=\"utf-8\"\u003eFrom your baby's first soft toy to one that becomes a constant companion, each piece is created to feel familiar from the start and to be loved for years to come.\u003c\/p\u003e\n\u003cul data-start=\"830\" data-end=\"951\"\u003e\n\u003cli data-section-id=\"b0pht6\" data-start=\"830\" data-end=\"853\" style=\"text-align: left;\"\u003eSuitable from birth\u003c\/li\u003e\n\u003cli data-section-id=\"n7fv2u\" data-start=\"854\" data-end=\"886\" style=\"text-align: left;\"\u003eGentle against delicate skin\u003c\/li\u003e\n\u003cli data-section-id=\"1k449h1\" data-start=\"887\" data-end=\"920\" style=\"text-align: left;\"\u003eEasy for little hands to hold\u003c\/li\u003e\n\u003cli data-section-id=\"1drm47e\" data-start=\"921\" data-end=\"951\" style=\"text-align: left;\"\u003eMade to be loved for years\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 style=\"text-align: left;\"\u003eExplore\u003c\/h3\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003ca title=\"all soft toys\" href=\"\/collections\/soft-toys-for-babies-and-children\"\u003eAll soft toys\u003c\/a\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: left;\"\u003e\u003ca href=\"\/collections\/new-arrivals\" title=\"new arrivals\"\u003eNew arrivals\u003c\/a\u003e\u003c\/p\u003e"},{"id":269266485420,"handle":"soft-toys","updated_at":"2026-07-20T21:11:28+10:00","published_at":"2021-06-10T18:27:59+10:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Soft toys for babies and children","body_html":"\u003cp\u003eDesigned for everyday cuddles, heirloom keepsakes and the real magic of childhood.\u003c\/p\u003e\u003cp\u003eEvery soft toy in this collection is made to be genuinely loved. Carried everywhere. Slept with. Named. Kept long after little ones have grown into something quite different from the tiny person who first held them.\u003c\/p\u003e\u003cp\u003eWe think of each one as a forever friend. Australian designed and crafted from beautiful materials including cotton plush and pure merino wool, each character has its own personality, its own card and its own little story to tell.\u003c\/p\u003e\u003cp\u003eWhether you are looking for a gift for a newborn, a baby shower surprise, or something truly beautiful to give, you will find heirloom quality pieces here. Soft on delicate skin and made to last years of love.\u003c\/p\u003e"}]
["and the little dog laughed","australia","australian","australian designed","australiana","baby","baby gift","baby room","baby toy","children's decor","children's room","childrens","childrens rooms","cotton plush","cuddly","elephant","elephant soft toy","gift","girl present","girls","hide-ukwholesale","merino wool","newborn gift","nursery","play","plush","pretend play","pure nostalgia","soft toy","softie","softtoy","toys","uk-only"]
Meet Myrtle, the little elephant who finds magic in mess and laughter in the smallest moments.
Made from beautifully soft wool-blend fabric, Myrtle wears a knitted beanie and matching scarf in Australian merino wool. Designed in Australia, every detail has been thoughtfully chosen to give her a timeless, heirloom feel.
Myrtle loves to finger paint and getting as messy as she possibly can. She doesn't like soggy bread. Her dearest partner-in-mischief is Tabitha elephant, the gentle one who quietly tidies up after her.
Each Myrtle elephant comes with her own character tag, a small story in her own words, because every forever friend deserves a proper introduction.
Her soft wool-blend fabric and carefully chosen details give her a gentle, heirloom feel, the kind of companion that's treasured, displayed, and held onto for years to come.
Crafted from soft, breathable materials, Myrtle is suitable from birth, making her a beautiful new baby gift, baby shower present, or a child's first plush toy. She measures approximately 25cm.
