[{"id":330498506924,"handle":"all-products","title":"All Products","updated_at":"2026-07-18T16:11:21+10:00","body_html":"","published_at":"2026-04-29T05:04:40+10:00","sort_order":"most-relevant","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_price","relation":"greater_than","condition":"1"}],"published_scope":"web"},{"id":329050456236,"handle":"all","title":"Shop our entire range","updated_at":"2026-07-18T16:11:21+10:00","body_html":"","published_at":"2026-03-28T21:41:48+11:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"vendor","relation":"not_equals","condition":"BC - Mystery Deals"}],"published_scope":"web"},{"id":269266485420,"handle":"soft-toys","updated_at":"2026-07-18T16:11:21+10:00","published_at":"2021-06-10T18:27:59+10:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Soft toys for babies and children","body_html":"\u003cp\u003eDesigned for everyday cuddles, heirloom keepsakes and the real magic of childhood.\u003c\/p\u003e\u003cp\u003eEvery soft toy in this collection is made to be genuinely loved. Carried everywhere. Slept with. Named. Kept long after little ones have grown into something quite different from the tiny person who first held them.\u003c\/p\u003e\u003cp\u003eWe think of each one as a forever friend. Australian designed and crafted from beautiful materials including cotton plush and pure merino wool, each character has its own personality, its own card and its own little story to tell.\u003c\/p\u003e\u003cp\u003eWhether you are looking for a gift for a newborn, a baby shower surprise, or something truly beautiful to give, you will find heirloom quality pieces here. Soft on delicate skin and made to last years of love.\u003c\/p\u003e"}]
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Meet Louis, the playful and quirky rabbit who is as loyal as he is fun. Made from soft creamy vanilla plush and dressed in a dapper blue gingham bow tie, he is perfectly sized for little hands. Small enough to carry everywhere, he quickly becomes part of the everyday whether it's tucked into the pram, held close at nap time, or taken along on every little outing.
Louis loves making paper aeroplanes and flying them off the tallest building, playing with his friends in the rain and making up new games. He doesn't like peas.
Each Louis rabbit comes with his own character tag — a small story in his own words, because every forever friend deserves a proper introduction
Soft plush is gentle and beautifully tactile — ideal for newborns and young children. Louis classic gingham bow tie adds a timeless touch, making him a memorable first teddy to treasure for years to come.
Louis also comes in a medium size — and makes a beautiful gift for an older brother or sister when paired with Louis Rabbit Medium for a new baby, so each child has a forever friend of their own.
I do prefer a bath than the machine (especially with bubbles and a good book), but I’m just as happy with a simple soak in a bucket — it helps me stay soft and last for years to come
The plush body can be gently machine washed in cool water with a small amount of mild detergent.
Lay flat to dry. Do not tumble dry.
Do not bleach.
I do love a blow dry to keep me nice and fluffy, you can comb me with a comb or dog brush to help fluff me up
FAQ's
Q: Is Louis Rabbit Mini suitable for newborns?
A: Yes — Louis is suitable from birth and made from soft, gentle materials. We always recommend adult supervision during sleep.
Q: What is Louis made from?
A: Louis is made from plush fabric and wears a gingham cotton bow tie. He is filled with recycled polyfill and has bagged plastic beans in his hands and feet, providing gentle sensory weight. Thoughtfully designed in Australia and manufactured overseas to exacting standards.
Q: What’s the difference between Louis Mini and Louis Medium?
A: Louis Mini measures 21cm and is perfect for prams, nappy bags, and little hands. Louis Medium is 32cm giving a more generous cuddle, making him ideal as a cot companion or a keepsake gift.
Q: Is Louis Mini a good gift for siblings?
A: Yes, Louis Mini makes a lovely gift for a new baby, especially when paired with Louis Rabbit Medium for an older brother or sister. It’s a thoughtful way to include both children, each with a forever friend of their own.
Q: Does Louis come gift wrapped?
A: Gift wrapping is available at checkout — perfect if you’re sending directly to the recipient.